Logo Revealed! The devil is in the details
We are excited to reveal the initial branding of Equilibrium Systems!
As we discussed in this previous post, we were looking for a clean and simplistic logo that would contain subtle details. I think we achieved this and would like to thank Michael at ModGraphic for working with us on this.
There were a few themes I wanted to play off of. The first was to try to keep it symmetrical (i.e. in equilibrium) with all aspects of the design. The second was to try to incorporate something mathematical into it. The last was to make it slightly abstract if possible. I may have gone a little crazy with the subtle details, but I’ll let you be the judge:
Upcoming dev talk on April 21 @ 7pm: Enthusiast Gaming Live Expo (EGLX)
Our CEO, Andrew, will be doing a talk at the Enthusiast Gaming Live Expo (EGLX). The talk is titled “Tips for Porting to 4 Platforms in 6 months” and will focus on techniques that helped him be more efficient while he was porting Citizens of Earth from PC to the PS4, WiiU, Vita, and 3DS from February 2014 – July 2014. It’s intended audience is developers (programmers and production staff) but all are welcome!
I met with my Graphic Designer yesterday and we looked over the six concepts for the company logo that he had prepared. One of the concepts really stood out to me and the icon was very close to what I had envisioned. Unfortunately, it wasn’t an immediate home run as the font and colours on it didn’t resonate with me. Luckily, the fonts and colours from other concepts did. It’s now back in his hands I am looking forward to seeing how it turns out with some revisions.